ECommerce website with link to manufactures site for ordering - Should these links be follow or no follow?

[PeteC12]

Dear Mozzers,

I have a couple of questions regarding link juice and whether I should have do follow or no follow links ?

We have an affiliate eCommerce website and on our product pages we have a "Order online " button which will go our subdomain on the manufactures site in order for the user to complete the online ordering process

So it's - www.ourcompany.co.uk  - "Order Online Button" - www.manufactuer.ourcompany.co.uk

1. Should this " Order online Button" be a Follow or No Follow link ?

I ask this as currently from looking at Majestic seo , these "order online " buttons on my product pages seems to be Follow links so am I losing potential link juice by sending it externally ? Am I correct in assuming by changing it to be no follows, I would increase the link juice going elsewhere internally?

thanks

Pete

[EGOL]

Move the visitor to the other site through a form.   That completely eliminates linkjuice from the consideration.

[PeteC12]

Hi ,

That is something we are looking to do longer term when budgets allow but I guess in the meantime I should no follow them then ?

thanks

Pete

[EGOL]

You can use a form as described here.

http://www.thesitewizard.com/archive/textsubmit.shtml

You can also ask the affiliate site if you can place their shopping cart code on your site.  Most carts will even allow branding themes that you can use to make their shopping cart have the look and feel of your website.  Your customers will be checking out on the affiliate program site, and their URL will be shown in address window.  Although there are ways to make it look like a subdomain on your site.