SEO/Marketing with virtual catalogs, e-catalogs

[HashtagHustler]

Good Morning,

I have my own theory of the efficacy of things like zmags, flippingbook, etc. However I wanted to ask the community to see if anybody had any experience with these things. Or if you have come across any articles that address this that would be great!

What I would like to know:

• Are people ordering from your virtual catalog?
• Are people viewing your virtual catalog?
• Is there any SEO benefit that you have seen from it? (zmags hosts the catalog on their server so I can't figure that one out)
• Would you recommend it over other things such as ppc, expanding website, etc?

Thank you!!