Traffic Drop Mystery

[Andrew_Mac]

I have a buddy with about 100 localized directory sites (similar to losangelesbikestores.com, austinbikestores.com, etc.) that he has been working to convert from being managed by another entity and start to handle hosting, management and development internally.  He has converted about 20 of these sites and has experienced, in each instance, a traffic drop of about 50%.

I've been running through all the aspects of his sites I can think of that could be causing such huge drops.  He definitely needs some on page optimization, but everything else I know to check seems to be in pretty good shape.  Is there a checklist you guys go through when making these sorts of changes?

Thanks!

[DirkC]

A good checklist on site migration can be found here: http://moz.com/blog/web-site-migration-guide-tips-for-seos

Hope this helps,

Dirk

[Andrew_Mac]

This is really tremendous, Dirk. Thank you so much!