Other Visit in the Dashboard
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Hi there,
I would like to understand if in "Other visit" could be included traffic from adwords.
I see a 97% decrease of this value concerning of my internt site and I need to understand the reason.
I switched out an Adwords campaign last month, so I thought this decrease could be related to this aspect.
Thank you.
Massimiliano
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Other traffic usually includes traffic that Google can't pinpoint, like referral clicks from no follow links, some clicks from Bing PPC, things of that sort. It is not usual for it to include traffic from AdWords. Google wants you to be able to analyze that data because they don't want to discourage you from spending.
If you want to be sure, make sure that your analytics code is correct, and maybe implement some of the conversion tracking tools in AdWords. Here is some detail on that.