Good internal linking

[Johnny_AppleSeed]

Hi Guys,

I am looking for examples of good internal linking structure. I have read that it helps my SEO but im not sure what they mean by saying it.

[Toddfoster]

Hello John,

Internal linking is fairly important aspect of your SEO strategy, although predominantly from a crawling and accessibility perspective. It also ensures that you do not create a "spider trap" (a scenario where Googlebot gets trapped crawling your website due to cyclical linking patterns) which can cause it to de-index your work. This is an extreme case and the algorithms that guide the process are getting better but it still helps to make your site as open as possible.

I will start with some general sources on internal linking:

http://moz.com/learn/seo/internal-link - General Overview and Beginners Guide

http://moz.com/blog/smarter-internal-linking-whiteboard-friday - Guide to Internal Linking Best Practices (Oldie but a Goodie)

http://moz.com/webinars/internal-linking-a-scientific-scalable-approach - Detailed and Lengthy Explanation

Start with these 3 resources - each of them contain further sources for future study which will help you with your strategy.

There isn't anything particularly difficult about internal link-building, you just have to keep plugging away.

Hope this helps and feel free to fire some questions in my direction.

Rob