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    Universal Analytics and Dynamic Remarketing

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    • ecommercebc
      ecommercebc last edited by

      Hi there,

      I was wondering if anyone had any guidance on integrating Dynamic Remarketing with Universal Analytics? Integrating standard remarketing into the tag is pretty straight forward:

      But there seems to be a bit of mixed advice on integrating dynamic remarketing with Universal Analytics. As far as I can see, this is the guide specific for UA users - https://support.google.com/analytics/answer/3455600?hl=en-GB

      In terms of specific examples, we're looking for an ecommerce/retail integration, so the code example most relevant for us is:

      I have set up the e-commerce custom dimensions within Google Analytics, but I was wondering if the ga('set', 'dimension1')... examples are the best method for integrating dynamic remarketing with Universal Analytics?

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