Recommended action for site hit by penguin ?

[xelaetaks]

What is more advisable, though there surely could be debate on this?

Back in '07 till sometime around a year ago it seems our site got hit by google's updates, no manual action though, and have seen in past few months disavowed what we could find as well as deleted a lot of links.  We are also working on getting word out on the brand as well and trying to get on some business websites to have articles and offer some discounts.

Our keyword rankings seem stuck in limbo the past year or so though. Some main keywords for example seem stuck around page 8 when they used to be on page 1.

Question is, can what seems to be a penguin update be recovered from?   Is Google likely to refresh the algorithm?    Also could starting a new site be more worth the investment - starting fresh with natural links, etc And if googles system could pick up that the site is run from same ip, etc.  would they care?

Also the keyword competition one of Moz's tools said around 46% if that makes a difference for one of the main keywords.

Thanks

[tomfifteen]

Hello,

If you can provide me with the domain name I can probably best advise you. Once you get a spam action it is nearly impossible to remove all the bad links and can in many cases be easier to start with a new domain name.

If you use Majestic SEO, download all your backlinks, then use excel to divide the trust flow by citation flow of each link to find the spam factor of each link. If the link has a value of below 0.3 it is on the spammy side and if you have hundreds or thousands of these then it is probably cheaper and faster to start with a new domain name.

Kind regards

Rob