BizaarVoice Cloud SEO: Canonical Query String

[WMCA]

We've implemented BazaarVoice with the latest Cloud SEO.

As an eComm site, BV helps us manage our own reviews along with currating reviews from vendors on product pages that don't have any. Only a maximum of 7 reviews are displayed at one time and any additional are on a "next" page.

BV has asked to include a query string (?bvrrp=...) on our canonical tags that would allow SEs to read the additional reviews.

For example, the current canoncial URL will go from this

_http://www.sitename.com/item/product-name/123456789_

to

_http://www.sitename.com/item/product-name/123456789**?bvrrp=Main_Site/reviews/product/2/123456789.htm**_

Having more crawlable UGC is advantagous but I'm skeptical about adding this. Just looking for any guidance.

Thanks!

WMCA

[Everett]

Hello WMCA,

Does BV want you to add that rel ="canonical" tag to the main product page, or just the paginated review pages. If the former, I say no way. If the latter, we should discuss further. It could be advantageous, but I'd rather send the authority to the main product page instead.