What is the best way to get anchor text cloud in line?

[netviper]

So I am working on a website, and it has been doing seo with keyword links for a a few years.

The first branded terms comes in a 7% in 10th in the list on Ahefs.

The keyword terms are upwards of 14%.

What is the best way to get this back in line?  It would take several months to build keyword branded terms to make any difference - but it is doable.

I could try link removal, but less than 10% seem to actually get removed -- which won't make a difference.

The disavow file doesn't really seem to do anything either.

What are your suggestions?

[MoosaHemani]

I guess you have to go with option 1 and 2 remove the links and at the same time build some new links with the keyword branded term!

Hope this helps!