Can I Point Multiple Exact Match Domains to a Primary Domain? (Avoiding Duplicate Content)

[ClearVisionDesign]

For example, lets say I have these 3 domains:

product1.com

product2.com

product.com

The first 2 domains will have very similar text content, with different products.  The product.com domain will be similar content, with all of the products in one place.  Transactions would be handled through the Primary domain (product.com)

The purpose of this would be to capitalize on the Exact match domain opportunities.

I found this seemingly old article: http://www.thesitewizard.com/domain/point-multiple-domains-one-website.shtml

The article states that you can avoid duplicate content issues, and have all links attributed to the Primary domain.

What do you guys think about this? Is it possible? Is there a better way of approaching this while still taking advantage of the EMD?

[MikeRoberts]

Exact Match Domains took a hit recently in Google so trying to capitalize on something like that won't necessarily help you. Instead of splitting your work over 3 sites hoping to make one rank better, you'd be better served by targeting your efforts on the main site and giving it the best, most relevant content you can while building its link equity.

[ClearVisionDesign]

It was my understanding that you can still benefit from an EMD that is a high quality, relevant website.

I thought that the EMD's that did take a hit were spammy, low quality sites?

http://moz.com/blog/googles-emd-algo-update-early-data

What is your opinion about this?

Assuming this is correct, do you have any suggestions pertaining to the original question?

[MikeRoberts]

Sure, from what I know the EMDs hit were spammy but the thing is... why work on three sites & create partial duplicate copy in the hopes that them being EMDs would give you a boost when you could create great non-duplicate copy for one site and have it rank based on putting quality work & effort into it? Odds are you'll have better luck that way than you would linking between your own EMDs like that.

And if the plan is to 301 redirect the two EMDs to the primary then you'd really need a strong link profile on the two EMDs to have them help enough once redirected. Instead you could spend the time working on the primary site instead of spreading your effort across three sites.