Best E-commerce CMS from a SEO perspective

[WesleySmits]

Hello fellow mozzers,

I have a lot of experience with Magento and a little bit of experience with Prestashop and i am quite aware of their strengths and weaknesses regarding SEO.

I was wondering which E-commerce CMS is the best for SEO. I am talking about the CMS as you download it. There are hundreds of plugins for the popular systems which improve their SEO power tremendously, but i'm interested in which CMS is the best right out-of-the-box.

Let me know what you think and why you think so.

Thanks in advance

[PaddyDisplays]

I can't tell you which is the best  as I have only used a few (I think most people are the same)

I have used zen-cart alot, and with ceon-seo module (free),  I have had very good results seo wise.  But I had to do alot of custom work to it (eg rich snips etc),  but the good thing about opensource your in complete control, it also has a good community.

But I would guess its not the best option out there, but I would recommend it for small businesses that want to get started on the small budget.

A competitor used x-cart and he does very well seo wise (rich snips and all), but I have no idea if that's out of the box, or they have done alot of custom work on it.

Currently we are on a small closed E-commerce CMS (not zen-cart) which is very frustrating, I so I'm planning to migrate to a different E-commerce.  Magento seems to be the top contender, but as someone with experience with it, what's its pros and cons?

[Carla_Dawson]

Hi Wesley,

I find Magento to be awesome from an SEO point of view. You have two options Magento Community and the paid version. Magento community is very complete.

[brad.s.knutson]

Out of the box it has to be Magento, but you can extend it even further with modules.

[WesleySmits]

Thank you Paddy, Carla and bradley for your answers.
For everyone else, this thread is not so much of a question, but more of a discussion of what YOU think is the best and why you think so. Would be cool to see some people's opinions and experiences with different CMS's.

[Carla_Dawson]

Wesley,

The default SEO settings with Magento are very good. I agree with Bradley that you need some modules to perfect the SEO features. These are all default SEO Features

• Titles

• Meta Description

• Alt Text for images

• SEO Friendly URL's

• XML Sitemap is an easy add on

[Everett]

I like Magento, and also Volusion if you are comfortable with being hosted on a Windows server. Though I have never used BigCommerce for one of my sites, I plan on checking them out in the near future because a few sites I've done audits for were on that platform and, at least from an SEO standpoint, they looked pretty solid. I have no idea what modules or plugins they were using though.

[Volusion.com]

Hey Wesley, I apologize for the plug here but as the SEO Manager for Volusion I am working diligently to create the best ecommerce solution for SEOs out-of-box. You don't have to use/purchase additional apps or plugins or anything like that. One thing we've added recently is schema.org markup for product pages. Please do check us out and let me know what you think. Good luck!

http://onlinebusiness.volusion.com/articles/greatly-improved-seo-with-schema-org-enhancements/

Regards, Nathan Joynt

[WesleySmits]

Thank you for the reply on the thread. I will definitely check you guys out sometime in the near future

It's really good that you added the schema.org markup on the product pages. Your users will really benefit from that.