Same UI, different domain

[mike_sif]

Hello there.  I would like to ask for your opinions.

I have DomainA.com/blog and want to move /blog to its own domain.  As of now, the blog section has the exact same UI as the rest of the site, its just a section on our site.

Will it have any negative impact with respect to SEO if DomainA.com and DomainB.com have the exact same UI and are interlinking each other?

Thanks in advanced.

[Chris.Menke]

Mike,

My first question would be why do you want to move the blog?

You won't have any troubles due to the UI--the links may be an issue, though.  A few links between the two wouldn't normally be an issue--but the answer may differ based on why you're splitting up the blog and the site.

[mike_sif]

I'd like to dominate the front page on Google for my branded keywords.  So figure if I have my blog on a separate domain name will allow me to get an additional property on the first page.

Thanks

[Chris.Menke]

Yep.  Don't do it.

Keep your blog on your domain.  Make you blog better at reaching its audience.  Give your audience content that helps them make their buying decisions gives them reason to share it.

[mike_sif]

Hi Chris,

Why do you advice against this?

Sorry, I just want to see your point of view (and others).  Thanks again.

[Chris.Menke]

It takes so much work to make domain / web pages rankable that many don't have enough time or energy to spend doing it for two domains so you might as well put your efforts into your money domain.  As far as "dominating the front page of Google" for your branded keywords, what do you get out of that that you don't get by keeping the domain on your domain?  One additional listing?  You could get that and more just by working your social media profiles and or an inexpensive adwords campaign.