How many words per page should be have?

[Studio33]

Hi,

How many words per page should we have?  And how many keywords should be in there for optimal ranking>

Thanks

Andrew

[RalfSkirr]

There's no perfect number. Long article can rank well, short articles can rank well.

It's best to mix long and short pages on your site.

Longer articles covering your topic extensively can have the benefit of ranking for multiple keywords - unless you stuff them mindlessly with one keyword, which would be total *%$§.

[Studio33]

Hi thanks.  And for a landing page.  Should they be long or short. 1000 words or 300 words?  Does google have any preferences for landing pages