Keep older blog content indexed or no?

[nicole.healthline]

Our really old blog content still sees traffic, but engagement metrics aren't the best (little time on site), and as a result, traffic has gradually started to decrease.

Should we de-index it?

[jws8118]

I wouldn't de-index just yet.  If there are pieces that you can revisit and refresh with new additions to the content I would consider doing that.  You can always keep the old URL's that are bringing in traffic and refresh the content to keep organic traffic up.

[will_lam]

Like what James said, I wouldn't de-index them.  Perhaps consider putting a call to action to get those visitors to micro-convert to an email list or put some sort of offer on them?  Just a few ideas...