International SEO | Question about Hreflang

[ThinkingPanda]

Hi, I have an International SEO question and would like to get some help from Moz forum:

Our company has a Taiwan office for a few years already, but never had any Traditional Chinese (lang code: ZH-TW) webpage publihsed on our site: https://www.abc.com. The regional team recently has built a 50 page ZH-TW microsite based on translations from select pages from abc.com. The site will have it's own navigation. Currently our CMS doesn't have a language directory to support ZH-TW (such as https://www.abc.com/zh-tw)

• If we do not add a directory, the pages would have to be published as ZH nodes (for Simplified CHINESE) with ZH language tags and canonicals.

• The only tag we can set for ZH-TW would be the Hreflang tag.

Example:

[WebQuest]

Do you mean you'll use the same URL for both ZH and ZH-TW languages?

I'm trying to fully understand what's the setup & the suggested approach. Ideally, you want a URL for ZH and a different URL for the ZH-TW page equivalent.

[ThinkingPanda]

Hi Mazen,

Thank you for your comment.  Initially we might thought of using the same URL for both ZH and ZH-TW, but we knew this was not the most ideal solution. And luckily, our dev team just created the proper ZH-TW language directory to address the problem. So this is now resolved. Thank you for your help!

[WebQuest]

Great to hear all is sorted.

[Guest]

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