Is there value in including a city name in my keyphrase if my target demo is searching from within that city?

[Kitely_Katie]

If I'm located in Phoenix, and I search for "mobile app development" it automatically adds an implied "near me" to bring up local results first, right? Therefore, I would assume searching "mobile app development phoenix" would garner the same results. It seems targeting "mobile app development phoenix" as a keyphrase is only valuable if I want people outside of Phoenix to find me when searching for mobile app development.

Is it correct that focusing on national keywords/phrases ("mobile app development") will improve my ranking nationally AND in my local market? Links to reputable articles support your answer are much appreciated

[Andreroy]

My site has low rankings https://midevibez.com/ and http://afrirhythms.com/

[Chris.Menke]

Yes, here is a link  for you: Google "how local search works"

[Christy-Correll]

This post is deleted!

[Christy-Correll]

Hi Andreroy,

Please start a new thread for your question and review Q&A Etiquette here:

https://moz.com/community/q/ask

That way, you'll get the best response for any question you ask and help us keep the Q&A forum tidy.

Thanks!

Christy

[MiriamEllis]

Hi Kitely_Katie,

I have an article in my column here at Moz that should be an exact fit for what you are trying to understand. Please read this, and then let me know if you have any further question:

https://moz.com/blog/rank-beyond-location

[44saaFF]

since the last three google updates, my site - https://creebhills.com/ has dropped from a DA of 29 to 25. really don't know what is going on