Maximum page size for better seo results?

[Eslam-yosef]

Does really page size affect the results in search engines? And, what is the maximum in this case?

[EGOL]

About ten years ago I produced a collection of pages that contained definitions of about fifty words and one photo with a short caption.  They pulled in a bit of traffic.  Since then I have been upgrading these pages.  They were initially improved to about 500 words and two or three graphics, then most were  improved to long articles of between 1000 and 2000 words with data tables, photos and graphics.   Each time I have upgraded them their performance has improved.  These improvements have been in rankings and also in traffic.  A fifty word article does not have much keyword diversity but a 2000 word article has lots of different words to pull in long-tail traffic.

Does size matter?  My answer is a definite YES.

Does size produce ROI?   That's more difficult to answer.   I can produce 50 words and a photo with caption in under an hour.  Improving that to 500 words might take me a day.  Producing a comprehensive article of 2000 words with eight to ten images and data tables might take three or four days.  The longer your article gets the more research you have to do and the longer that research takes because with length you can be digging into info obscura.  I would not want to improve these to 15,000 words because that would require an awful lot of work, people would not read the entire thing and I don't think that the traffic yield would pay back my time.

I conclude that I make decent money with the 500 to 2000 word articles (sometimes up to 4000 words for some topics)  and that's what I am sticking with.  If one of these articles is pulling in massive traffic, I often write additional articles on subtopics.  These are great for listing on the page as "additional readings".   They pull in traffic from search and they get additional pageviews from people who are already on the website.

ADDED:   SEO performance is going to be influenced by visitor engagement and sharing.  Both of those will not happen with low quality content.  So content quality is more important than word count.   I have some pages that consist of a few hundred words and one good image.  One of these pages gets millions of visits per year.  It has nothing to do with length.  The image is great, the content is good, the search volume is massive and this page ranks well.

[DirkC]

It's not the size of the page that matters - it's the speed the page is  downloaded on the user's device that matters (although there is of course a relation between these two). In general people expect a site to load in 2/3 seconds. There is an interesting article about that on the kissmetrics site: https://blog.kissmetrics.com/speed-is-a-killer/ - with a lot of useful resources & links. If you do search here on moz you'll probably find a lot of useful info as well. I think with the increasing focus on mobile, speed will become more important as ranking factor.

To be more specific on the size, according to this article - the average page size for the top-1000 websites is increasing and was 1600K in July '14. There is a negative correlation between page size & number of visits (no surprise). I would certainly not go above the 1600K (even this number seems already quite high for me)

rgds,

Dirk

[sologet9]

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[jhfdbeaob]

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[sologet9]

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