Ecommerce Migration - Criteria To Redirecting Products

[brandonegroup]

Hi Guys,

We have an e-commerce migration of a site moving from Magento to Shopify.  The URL stuctures are changing so we will need redirects in place.

They have over 50,000 skus/products.

We need to setup redirect mapping - from old to new pages. Now setting up redirects for every single product seems overtop.

Thus what is a good minimum requirement to determine if its worth redirecting a product page?

We are thinking about going based on referring domains and google analytics data (for the last 12 months).

If any product page has 1+ referring domain or more then 50 organic sessions during 12 months then setup a redirect otherwise no redirect required.

Thoughts?

Thankyou.

[Xiano]

Is the structure changing completely or is there a pattern? I wonder whether you could use regex to redirect everything without having to write an individual redirect for each?

[MrWhippy]

I agree with what Alex has said below if you can use a regex that would be great.

Also, see this answer I gave on a similar question

https://moz.com/community/q/301-redirects-large-htaccess-file-question

[KevinBudzynski]

As Alex & MrWhippy said, if structure urls --regex is best. If you can't use regex and have to redirect that many, will impact speed of the site. You can do it w/the include directive in httpd.conf.  Good luck.

[Guest]

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[MagneticOne]

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