Do orphan pages take away link juice?

[vtmoz]

Hi,

Just wondering about this whether the orphan pages take away any link juice? We been creating lot of them these days only to link from external sites as landing pages on our site. So, not linking from any part of our website; just linking from other websites.

Also, will they get any link juice if they are linked from our own blog-post?

Thanks

[Martijn_Scheijbeler]

... Yes, would be my best answer. Right now I can't think of a scenario where having an orphaned landing page is a good idea in any case. In most cases, you always want to have a page that is useful for everybody and that can be easily found by a search engine as well. So the worst thing to do, to ensure that the page isn't orphaned would be to create an XML sitemap to still help a search engine to find the actual page.

[R0bin_L0rd]

Hi there! What's the purpose of these landing pages? Are they designed to be findable on Google? Or are they just separate landing pages? It's not uncommon for sites to have landing pages developed for PPC, for example, that aren't indexed because they don't serve a purpose in search.

**If you want people to find these pages on Google - **why are they orphaned? The fact that they aren't getting internal links will be harming them at the very least.

If people finding these pages on Google is not part of the strategy - how many quality links are these pages getting? If not many pages are getting quality links why are they indexed? Adding a noindex tag to these pages could be a clean way to solve this problem.

[effectdigital]

Orphaned pages stand a very, extremely low chance of ranking well in SEO terms. If you don't really want your users to find these pages and don't want to link to them prominently, you are telling Google that the pages are unimportant and (likely) unworthy of indexation. The best content on the web (which Google wants to rank) is celebrated, internally and externally (internal links, backlinks from other sites). It's displayed prominently, because webmasters and editors are proud of that content

Why should Google display a result proudly, if the creator scorns their own content? It sends definite mixed messages to Google. The lack of link-juice flowing to these pages, is but one aspect of a larger problem - which is that the mindset for creating the content was probably wrong

That's not to say that orphaned pages are a terrible scourge on the internet. They have their place, for example they make great landing URLs for specific ad campaigns (Pinterest Ads, LinkedIn Ads, Google Ads, FaceBook Ads etc). But organically, in terms of SEO - they are extremely unlikely to rank well

You can take a fantastically aerodynamic, well optimised automobile to the race track. But if you don't fuel it, and you fuel speculation that it's unreliable by refusing to sit in the seat and drive it... don't expect it to win, don't expect people to get excited over it

[jasongmcmahon]

In my opinion - no, as Ifa as I understand Gooogle doesn't look too favourably at the, maybe it assumes that a page with no links from inside its own website has little or no importance.