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    4. Hello, I've heard that the outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about or they aren't really worth including. Is this true?

    Hello, I've heard that the outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about or they aren't really worth including. Is this true?

    On-Page / Site Optimization
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    • DJBKBU
      DJBKBU last edited by

      Hello, I've heard that relevancy of the content between the source page and the target page of outbound links in my content matters greatly. The outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about, or they aren't really worth including. Example: Don't just link to the homepage of an organization mentioned in the article, link to a page on their site that is related to the topic you are writing about. Is this true? Would including less relevant links negatively impact SEO in any way?

      1 Reply Last reply Reply Quote 0
      • seoman10
        seoman10 last edited by

        Relevancy is hard to determine, I wouldn't stress too much about it, but you do need to make sure it is on topic.

        For instance, if you are trying to rank for "4WD for sale" and you link out to a topic about astronomy that's clearly not relevant.

        The determining factor, is your outbound link going to be useful to the reader? If yes include it, if not don't.

        DJBKBU 1 Reply Last reply Reply Quote 1
        • DJBKBU
          DJBKBU @seoman10 last edited by

          Thank you! That clears it up!

          EGOL 1 Reply Last reply Reply Quote 0
          • EGOL
            EGOL @DJBKBU last edited by

            I think that what you link to should be both relevant to the topic and superior in some important way to the information that you have on your own website.  That's my guide to outlinks.

            1 Reply Last reply Reply Quote 0
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