Duplicated Products on Homepage and category pages

[jake372]

I have some of my best sellers located on the homepage of my websites.  These same products may also appear on the category page as well.  On the home page and the category page, the product title, short description, thumbnail, etc. are exact duplicates and I am afraid this is hurting me.

I would appreciate any advice you may have on how to deal with this issue.  These are some of my best sellers and most often, the homepage will outrank the category page for the product.

Thanks in advance,

lordhenry

[Ryan-Bradley]

It would only be bad if the home page and category page are almost identical.  If the page products are 90% identical to both the home and category page, then yes this is duplicate.  But if you just have a few scattered products on the home page that happen to be somewhere else, you should be fine.  All ecommerce stores deal with a similar situation as you, I think if Google were to ban sites that display a product on different pages nobody would rank.  Just make sure that each page has enough unique products on it.