Difference keyword tool and related topics

[seoanalytics]

Hello,

Can someone explain me the difference between those 2 ? Because to me they are very similar.

Thank you,

[rjonesx. 0]

The Related Topics model in our various content auditing tools finds and recommends topics based on the content of the page. It uses a single model that, IIRC, is built on finding noun phrases and their close relatives.

In the keyword explorer tool, we offer a combination of several types of related keywords. We offer standard phrase matching, real-time suggestions scraping, similar SERP analysis, and finally a related keywords based on Word2Vec modeling. The "Based on Closely Related Topics" drop down filter in Keyword Explorer is the closest algorithm to the Related Topics you find in our content auditing tools, but they are different in a number of ways, not the least of which is that one is based on a seed keyword and the other is based on the content as a whole.

[seoanalytics]

Thanks Russ for your detailed reply. So if I get it right when I do my keyword research for the keywords bike tours france for example.  if when I groupe keywords I find a group that says bike tours France loire valley and see related phrasesin that group  with the word castle, French etc... that means I need to surround my expression with those words ?

Can I  alao surrounded with bolded worded found in the serps ? I noticed they are sometimes slightly different.

Is there any other way to find semantically related keywords or does the keyword tool give most of what google has in it’s system ?

Thank you,

[gfiorelli1]

Enriching your keyword thesaurus with the words Google bolds in the SERP for your main keyword is correct.

In fact, they are synonyms or what Google as "synonyms" of your keywords or "query".

I do the same, and it works... albeit it's a very manual procedure, so I wouldn't recommend it as a general task you do for every keyword you are targeting.

[seoanalytics]

Thank you Gianluca for the info that confirms what I thought.

My only issue with keyword research those days is that tools like the keyword tool are good for high volume searches such as "usb key", "cheap flights to Europe" and so on but when you have keyword that are requested just 10 or 30 times a months I haven't found a way to find the related keyword to use on my page. I tried to see what the keyword tool as well as other tool  give me and compare the results to the webpages that rank for those keywords and I can't find any related keywords in those pages that those tools give me...

My guess is that those tools only give me a small percentage of what google knows. Do you know of any other way / tool to find related keyword for low volume searches.

Thank you,

[seoanalytics]

Hello Russ,

I have another question concerning content suggestions. If I get it right the content suggestions are "topic" that I should cover in my content. Let's take the keyword "Dordogne family bike tour" (one of my keywords). Moz content suggestions tell me the I covered Rocamadour.  However, I also have Sarlat in my text but apparently content suggestion doesn't say I covered it ...

Why ? I have an idea !

I believe that in order to cover a " topic"  you need what I would call "indicator words" that are part of the same semantic group as the "topic" I am trying to cover correct ?

For the world "Sarlat" it seems that I don't have any words related to "Sarlat", whereas I have words related to Rocamadour. Is it correct ?

How do I know which words are semantically connected to Rocamadour ? How do I know if it is the word, hilltop village, pilgrimage destination, Chapelle Notre dame, the Black Madonnna status , all of those words or other words that triggered the fact that Rocamadour is covered ?

Finally, does or do the words that trigger need to be in the same sentence, same paragraph or anywhere on the webpage is ok ?

Thank you,