Looking to create a "best practice" doc on location pages. Anyone know of a useful resource?
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I'm working for a few regional brands and would like to create a best practice doc for the structure of a location page. Has anyone seen anything recent regarding a structure for local, regional and national pages?
Thanks all,
Kevin
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Here's a good infographic from Marcus Miller on Search Engine Land: https://searchengineland.com/perfect-local-seo-landing-page-infographic-251604
And some more good information from SEMRush: https://www.semrush.com/blog/local-seo-for-multiple-locations-everything-you-need-to-know/
And of course, a solid Whiteboard Friday from Rand on the subject: https://moz.com/blog/scaling-geo-targeted-local-landing-pages-that-really-rank-and-convert-whiteboard-friday
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Hey Kevin,
I think this may be helpful on the local side of things: https://moz.com/blog/overcoming-your-fear-of-local-landing-pages
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Here's another resource (in addition to what Brooks and Miriam have provided) that I've found helpful.