Writing on the web, what is recommended

[seoanalytics]

Hello,

I was wondering what is best in term of SEO when writing on the web.

Between those 2 sentences for example what is best to use

1)You are going to ride your bicycle to the town of Obernai.

2. Today, your bicycle ride takes you to Obernai.

[KevnJr]

What is your target term? Regarding SEO, if your target term is "bicycle ride Obernai" then probably the second sentence.

[TimHolmes]

I personally find the second much easier to digest and read. As such I would personally adopt that due to being a better experience for the user. However, both should just about cover your needs, as per Kevin I think it depends what you are targeting as a phrase for SEO.

[seoanalytics]

Do you consider the 2 nd being best because the subject is "your bicycle ride" instead of "you" ?

I am actually targeting "alsace bike tours" as a sentence but this sentence is part of the highlights of my tour.

Maybe in that case it is better to write "Today, your bike tour takes you to Obernai." or doesn't it matter ?

Thank you,