Do we get de-indexed for changing some content and tags frequently? What is the scope in 2017?

[vtmoz]

Hi all,

We are making some changes in our website content at some paragraphs and tags with our main keywords. I'm just wondering if this is going to make us de indexed from Google? Because we recently dropped in rankings when we added some new content; so I am worried whether there are any chances it will turn more risky when we try to make anymore changes like changing the content. There are actually many reasons a website gets de indexed from Google but we don't employ any such black hat techniques. Our website got a reputation with thousands of direct traffic and organic search. However I am curious to know what are the chances of getting de indexed as per the new trends at Google?

Thanks

[VesaNippala]

Hi

You will not be de-indexed from Google by updating content. Don't worry about that! Updating content is just good for your SEO if you just keep making the content better than it was.

[Linda-Vassily]

Google's goal is to have the most relevant information possible, so improving and updating your content won't get you deindexed—quite the opposite.

When you say you dropped in rankings when you added new content, what do you mean? The pages you changed dropped down? Or dropped out of Google's index?

It is hard to say why that would have happened without seeing what changed but if you are sure that your changes made the pages better for what they were ranking for, it is likely that they will come back.

In the meantime, be sure you didn't change something you didn't intend to change like the index/noindex status of the page. (It seems obvious, but sometimes these things can just slip through!)