Improve rankings of product ecommerce pages

[wozniak65]

This post is deleted!

[Ian_Lewis]

Hi,

There are numerous things you can do to improve organic ranking factor on a page-by-page basis.

From a quick look at the page, I can suggest to action points that should help with organic ranking and CTR.

Page Titles: Page titles should include keywords relevant to the content of the page, try not to use generic 'buzzwords' across all the pages (e.g 'Free Shipping' and 'Best Prices') and keep the page titles within Google Guidelines (50-60 Characters). This is the clickable link that is displayed within the Google search results and can be seen as the most important part, to entice CTR.

Meta Descriptions: If meta descriptions are un-optimised, Google will typically pull content directly from the page and ignore the one provided. With the page you provided the meta description length is 276 characters long, Google Guidelines state meta descriptions should be no longer than 160 characters.

I would look to update these across all pages that you wish to increase organic traffic for, which should help the ranking factors organically.

Here is an article on technical SEO that may help you with other factors: http://searchengineland.com/definitive-seo-audit-part-1-3-technical-250541

Hope this helps,

Thanks,