Do header tags impact the rankings much?

[vtmoz]

Hi all,

I have gone through some posts and comments where it's been mentioned that header tags will be considered as any other content on page. Is that really true? Writing up more relevant header tags as per the page topics doesn't have any impact? I would like to know the updated importance of header tags in today's SEO.

Thanks

[Alick300]

Hi,

H1s have always been a major ranking factor. There have been plenty of trends in SEO that have come and gone, but h1s have never lost their significance.

In Moz’s most recent search ranking factors survey, the importance of tags (included in “Page Level Keyword & Content-Based Metrics”) is the third-most influential ranking factor group.

Hope it helps!!

Thanks

[TaylorRHawkins]

H1 tags are hugely important, yes. It is a giant arrow to Google pointing to that keyword and essentially saying "Hey! This is what this page is about!"

[WebMarkets]

Not only hare H1 tags incredibly important, but so are H2, H3, H4, H5, H6...in that order. Make sure you only have 1 H1 tag, but you can have multiple H2-H6 tags.

[Katarina-Borovska]

Hi there,

Your title is important, a single H1 is important and then you should use a good hierarchy of H2, H3, H4's etc. So to answer your question, yes! Make sure you review all your pages and their H1s (one per page) and the rest of the H's!

Hope this helps. Good luck!

Katarina