Duplicate Content - Pricing Plan tables

[andy.bigbangthemes]

Hey guys,

We're faced with a problem that we want to solve. We're working on the designs for a few pages for a drag & drop email builder we're currently working on, and we will be having the same pricing table on several pages (much like Moz does). We're worried that Google will take this as duplicate content and not be very fond of it.

Any ideas about how we could integrate the same flow without potentially harming ranking efforts?

And NO, re-writing the content for each table is not an option. It would do nothing but confuse the heck out of our clients.

Thanks everybody!

[Cesare.Marchetti]

Why don't you use CANONICAL tags/urls: https://support.google.com/webmasters/answer/139066?hl=en to tell google that there is one version that is relevant and all others refer to that one as the main resource?

Hope this helps.

[andy.bigbangthemes]

Hi Cesare,

It does help somewhat, but it's not the answer I've been looking for. Is there a way to only canonicalize part of a page (say a div tag)? Because the rest of the page would be 100% relevant.

Thanks!

[Cesare.Marchetti]

I wouldn't know of a way to apply canonical tags only on divs or a part of a page.

With iframe you can embed contents from other pages (external, internal) but thats an ugly old method...

I mean it depends also on the size/quantity of the duplicate content. If on a (big) unique page you have a couple of lines with duplicate content (prices, etc.) who cares? this is not going to do any harm.

The most theoretical and annoying solution to your problem and the one you don't want to hear would probably be to restructure the information so that there are no duplicate content issues. link to the price table instead of integrate them on different pages...

[Nigel_Carr]

Hi Andy

Personally I wouldn't worry about this being considered duplicate content - there are plenty of sites I work with who present sizing and pricing tables on multiple pages and they don't fall in to any difficulty. It's true you cannot and shouldn't have to canonicalize part of a page, that is silly.

Concentrate on presenting the best experience for the user with keyword rich content and highly contextual writing about your products and services. Wax lyrical about what you do and why the customer should work with you and make the pages deep and interesting.

People get so worried about a possible 'duplicate content penalty' (which doesn't exist by the way - Google just chooses the best 'version') they forget what is the correct and best user experience.

Regards

Nigel

[andy.bigbangthemes]

Hi Nigel,

Thanks again for your help. Much appreciated.