Domain Authority Dropped from 13 to 1
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Hi there,
I know Domain Authority is not a KPI, it's a relative metric but we saw a huge dropped down in our domain authority this week and I got worried. I am trying to understand why this happened? Any idea? Our website link is here https://www.wealthmanagementcanada.com
Is it something related to Moz update or with our website?
Regards,
Ahmet -
So the Moz crawl has been dropping links and picking up new ones on every crawl. Check your moz reported links. If there is a big drop here or none reported at all, it would explain your authority loss. Also as the moz crawl grows some links are not valued as high as others, this would also reflect the drop.
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It would also be a good idea to check what happened to the domain authorities of competitors / similar companies. If they dropped off in a way that's relatively consistent with yours, that could be an indication of something related to the particular Moz update.
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Actually, you are right. The reported links just went down to 0. I don't know why would that happen?