Search Visibilty Score dropped by 50%!

[DustChasersToronto]

Howdy MOZ community, I have been practicing all the "right" techniques on my website, The website in question was doing pretty well ranking among top 5 on SERP's for over 30 keywords,  bounce rate of 65% which has been steady since last year, Since 2 weeks ago I have noticed a MAJOR DROP on more than 80% of my rankings, The website in question has also lost 50% in search visibility score, I have checked my Google webmaster tools and there are no alerts regarding bad links ETC, What could be the reason? I hope I can get this sorted out before my employees quit on me because we have lost business by 70%. Please help!

[Tylerj]

I have had fluctuations like this in the past. Have you seen a drop in organic traffic? Have you looked at your latest links in the Google Search Console to see if there is anything spammy?

[DustChasersToronto]

Yes I have seen a drop in organic traffic as most of my top ranking keywords have gone from 1st, 2nd and third position to 30-40 and 50.And yes I have looked in the Google Search Console and there is nothing spammy.

[Dreamgame2016]

Maybe:

• Power of competitors?

• Do you use Google+? It will helps you to stay long on a position in Google.

• Look at the trends of those keywords?

[DustChasersToronto]

Thank you all for the replies, Surprisingly the keywords in question are climbing back up in SERP's, Eventhough I still have no clear answer of what the cause could have been, I am happy to see the Search Visibility Score rise! Thanks