Putting rel=canonical tags on blogpost pointing to product pages

[jim_shook]

I came across an article mentioning this as a strategy for getting product pages (which are tough to get links for) some link equity.

See #21: content flipping:

https://www.matthewbarby.com/customer-acquisition-strategies

Has anyone done this? Seems like this isn't what the tag is meant for, and Google may see this as deceptive? Any thoughts?

Jim

[LoganRay]

Jim,

I'd steer WAY clear of this tactic. That's a very deceptive trick (and definitely not the tag's intended use) that is almost guaranteed to get you dinged by the big G. Additionally, canonicalizing one URL to a completely different URL can get the original URL de-indexed, which wouldn't give you much value once removed.

[Tylerj]

It might work, but eventually Google will catch on. If the site gets penalized for it, trying to get the ranking back up is a pain.