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    Social profile links - markup not working

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    • SwanseaMedicine
      SwanseaMedicine last edited by

      Hi all,

      Weeks ago, I implemented the advised social profile markup (below, but with my own details, of course) but I continue to have no success with getting my social profiles onto my knowledge panel. Any ideas?

      Cheers,

      Rhys

      1 Reply Last reply Reply Quote 0
      • Dr-Pete
        Dr-Pete last edited by

        I'm trying to get a second opinion (since I'm not an expert on this markup), but the tough part on these is that the markup is only half the battle. Google's decision to display the social profiles is a bit more complex and may depend on authority, query intent, and other "brand"-like factors. It's possible to be doing nothing wrong, technically, and still not get those options in you Knowledge Panel.

        1 Reply Last reply Reply Quote 1
        • gfiorelli1
          gfiorelli1 last edited by

          Apart what Dr Pete already said in his answer - I suspect that you are talking about the Knowledge Graph box of the Swansea University Medical School (https://www.google.es/search?num=100&q=Swansea+Medicine&spell=1&sa=X&ved=0ahUKEwibqcuu7vjPAhWRSxoKHfScCOkQBQgbKAA&biw=1397&bih=911).

          If this is the case, then the correct schema.org type should be "Organization" and not "Person".

          A good guide can be found here: https://builtvisible.com/micro-data-schema-org-guide-generating-rich-snippets/#organization.

          On the other hand, if you are talking of a personal knowledge graph box, it would be useful for us to know your name and have a snapshot of the KGraph Box, so to investigate better your case 🙂

          1 Reply Last reply Reply Quote 2
          • Everett
            Everett last edited by

            Just adding to the great answer above, if you are logged into the Google account associated with that Knowledge Graph (such as the one used for Google Local listings / Google+) and click on the "Feedback" link in grey at the bottom of the KG box it will allow you to suggest edits for various fields, including social profiles.

            You can also provide feedback in the same exact way without being logged into the account, but I don't think it would have nearly as much success at getting added for all to see.

            1 Reply Last reply Reply Quote 2
            • SwanseaMedicine
              SwanseaMedicine last edited by

              Thank you all; very helpful. Not sure whether it is what Dr Meyers said, and we merely lack authority etc (this has mostly been done in the past 3 months), because I've also implemented a markup for our courses.

              In answer to Gianluca, yes that is the correct business. Have I implemented the wrong markup? Have I used person not organisation? Thank you for the links, very thoughtful!

              Thanks Everett, I have tried the feedback but I find they don't pay much attention to it - similarly, I've tried emailing google a number of times and don't get a response. Less than helpful!

              thank you all for your kind response!

              Everett 1 Reply Last reply Reply Quote 0
              • Everett
                Everett @SwanseaMedicine last edited by

                If you're not logged into the account associated with that entity they probably won't be very responsive. If you were logged into the right account it shouldn't take more than a few days. I did this twice myself for another entity.

                Either way, I hope you get it sorted out. The way Google handles this stuff is extremely frustrating.

                1 Reply Last reply Reply Quote 0
                • SwanseaMedicine
                  SwanseaMedicine last edited by

                  Hi both,

                  This is the markup I've used -

                  I've put it into a markup checker, and it seems to be fine. Could it be a case that I simply need to highlight it to Google as  kindly suggested by Everett?

                  Everett 1 Reply Last reply Reply Quote 0
                  • Everett
                    Everett @SwanseaMedicine last edited by

                    SwanseaMedicine,

                    That looks fine to me. The syntax used on our site puts a space between the colon ":" and the  bracket "[" as in:

                    "sameAs": ["https://www.facebook.com/SwanseaMedicine/",

                    But I don't think it matters, especially if the markup checker said everything was fine. More than likely it's just going to take some time and persistence on your part. Here are some things you can work toward in the meantime:

                    If you don't have a WIkipedia page begin researching what it takes to get one, and hire a professional Wiki editor to help. You can find them on may freelancer websites by doing a search for Wiki or Wikipedia.

                    Build as many high quality citations as you can for the Swansea University Medical School from data hubs that may be used by Google to create Knowledge Graph boxes and other rich info in the SERPs. Here's a partial list in the attached image at:

                    http://marketeer.kapost.com/wp-content/uploads/2016/04/c88lukhdr7sdp1mlgpd-ph1xam6vplaaunkxdhwnqt2uqkldyz9xdp-mf-0r8yvbomwj0kttplfvanrvm7g7kll6rojg4xwup4yszucuanauxhripoew4tqnxbtfo2efkzqt86en.png

                    c88lukhdr7sdp1mlgpd-ph1xam6vplaaunkxdhwnqt2uqkldyz9xdp-mf-0r8yvbomwj0kttplfvanrvm7g7kll6rojg4xwup4yszucuanauxhripoew4tqnxbtfo2efkzqt86en.png

                    SwanseaMedicine 1 Reply Last reply Reply Quote 1
                    • SwanseaMedicine
                      SwanseaMedicine @Everett last edited by

                      Thank you, Everett!

                      1 Reply Last reply Reply Quote 0
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