How does one submit data to the Knowledge Graph?

[Edward_Sturm]

I'm working with a very reputable open source civic data compiler who'd like to give their data to the knowledge graph for it to be used. Does anybody know where I should start with this?

Or, do you think it's possible to e-mail Google and ask to be included in the Knowledge Graph? The company that owns this compiler will likely have connections to them.

Thanks!

[LoganRay]

Hi,

There's no way to simply submit content to the knowledge graph. For content to achieve knowledge graph status, it has to have proven to be a reputable, trustworthy source of said info. This is usually accomplished by the same methods you would use for typical SEO efforts; prove your content's worth with social proof, attract high quality links, become a thought leader in your niche, etc.

[Bigb06]

Months ago it was still possible to create entries in Freebase ( https://developers.google.com/freebase/ ) that could be reuse in Google Knowledge Graph. Now it's completely closed and you have to create webpages, perhaps with schema in order to be added to Knowledge Graph.

[Edward_Sturm]

Do you guys think it's possible to e-mail Google and ask to be included in the Knowledge Graph? The company that owns this compiler will likely have connections to them.

[LoganRay]

Not a chance. This works the same way as other organic rankings, strictly based on the algorithm.

[Edward_Sturm]

Right, but the Knowledge Graph already leverages authoritative sources, such as Wikipedia, so why can't this be one more source?

[LoganRay]

Wiki didn't call up Google and ask to be there, they earned it by proving their authority - links, citations, etc.

[Edward_Sturm]

That's true. This compiler is very reputable as well, but it's in a not super popular niche, so bloggers aren't going to be writing about it a ton. It's reputable, but undiscovered.

From my understanding, Google would like all sorts of reputable information for the KG. The question is, with things that aren't as popular, how does one achieve this?

Thanks.