I have a client with a wordpress.com site.

[chill986]

Is it possible to manage a campaign for such a site on Moz?  It looks like in order to be able to add an independent Google Analytics tracking id, he has to upgrade to a business account.  Does anybody have any experience with this?

[ChiarynMiranda]

Hey Cindy, you can definitely track Wordpress sites with our tools.

You don't need to add any type of tracking code for our tools, so you can just enter the homepage URL in the campaign creation and get started from there. All of our reports are generated by accessing the site directly and crawling through the links to pages we find there.

I'm afraid I don't have any advice on the Google Analytics issue, though, since I haven't managed a Wordpress site myself.  So I will leave that open to our community members to answer.

Please let me know if I can help you with anything else.

[chill986]

Thanks Chiaryn.  I'd prefer to move this client off of Wordpress.com, but that's a discussion for him, not here :).  Good to know - I'll get the campaign started today.

[chill986]

I'm sorry, as follow up - I'm confused - from the screenshot that I attached, I was under the impression that Google Analytics was important to show traffic data?  Am I missing something?

Dv5rx4b

[ChiarynMiranda]

The traffic section is an integration that you can add to your campaign, but it is not necessary for the majority of the reports we run. Pretty much all of our reports are generated with proprietary data collected by our own crawlers and do not rely on the integration to be set up. Having a GA account connected to your campaign can certainly add color and insight to these other reports, but it is not required for our tools to run on the site.

[chill986]

Thanks Chiaryn!  I've set it up, and will follow up with my client on the other stuff.