Can an "Event" in Structured Data For Google Be A Webinar?

[94501]

I have a client who is has structured data for live business webinars.

Google's documentation seems to talk more about music and tickets than this kind of thing.

At the same time, we get an error in search console for "Name" and location, which they list as "webinar."

Should I removed this failed structured data attempt or is there a way to fix it?

Thanks!

[CraigBradford]

It's more likely that you've made a typo than the name is wrong. The property name doesn't matter, you can name an event anything you want. My guess, without seeing it, is that the formatting is wrong in some way. I'd recommend starting off with one of the examples in the schema.org documentation and doing a find-and-replace for your equivalent details. Happy to take a look at the code if you're comfortable sharing it.

Craig

[CraigBradford]

I've had a look at this in a fair amount of depth but I still can't get it working. I think there are a few things at play here:

• Google documentation and Schema.org documentation disagree. Google says that location must be a place, Schema.org say it can be place, address or text. So your HTML could technically be correct according to schema.org docs and still show an error in the Google tool.
• I think on some level event probably isn't the right property. The documentation says: "An event happening at a certain time and location...". I know that doesn't help you, just thinking out loud.
• This might be worth thinking about: http://webmasters.stackexchange.com/questions/53885/which-schema-org-type-should-be-used-for-webinars - but I don't think it will help with rich snippets if that's what you're after.
• This page gets rich snippets despite not having location, maybe just try the same approach and ignore the testing tool if it works in the SERPS

Sorry I couldn't be more help. I'll add this reply to the Moz page too for the benefits of others.

[Rajnish_HE]

Do you any update on the same? I am also facing same problem. I am not sure will it show the result in google.

[farukga13]

It's possible!

From mid of March 2020 Google announced new properties for  structured data events:

• Virtual
• Postponed
• Schedled
• Rescheduled
• Move Online
• Canceled

You can find complete guide with code examples in my blog post.

You think that's all?