Best SEO url woocommerce, what to do?

[knubbz]

Hi!

Today we have our product categories indexed (by misstake) and for one of our desired keywords, a category have the nr 1 rank. By misstake, we didnt set nofollow, noindex on our categories, just tags, archives etc.

We are now migrating to from Ithemes Exchange to Woocommerce and ime looking on improving our SEO urls for the categories.

For keyword "Key1" we rank with this url: http://site/product-category/Key1\. The seo meta title and description where untouched when we launched the site last spring so it doesnt look so good..

The plan is to stripe out product-category and instead ad some description ( i have a newly written text of 95 words, 519 letters without space with they keyword precent 5 times in a natural way  ) to that particular category and have the url as following: http://site/key1 and then have a 301 redirect for the old http://site/product-category/Key1.

What do you think of this? What shall i consider? on the right track?

Grateful for any help!

// Jonas

[Tymen]

Hi Jonas,

I work with Woocommerce aswell and had/ have the same issues. I Made speciffic Landing Pages for most important keywords instead of using the category pages. Than redirect it to that page. Main reason was that my template didnt have good options for adding content to category pages. I rank well for the terms i made specific pages for. Content I do is more in the range of 200-300 words.If you add Yoast plugin it will help you out a great lot with the pages and the scores.

Last tip: I would go over to https:// it works really well for me and with Woocommerce you can easily step over without loss in rankings.

So; you're on the right track :).

Good luck!

Tymen

[GastonRiera]

Hi,

I do agree with Tymen. 
Im just commenting to add some resources for further readings and for learing more about the URL structure.

These are some blog and Q&A posts:

SEO Best Practice for URLs - Moz.com
15 SEO Best Practices for Structuring URLs - Moz Blog- Rand Fishkin
Wordpress Woocomerce Recommended SEO URL structure - Moz Q&A
URL Structure's Effect on SEO - Moz Q&A

Keep the hard work!
GR

[knubbz]

Thanks for the great responses!

Ive read the info that Gaston posted and some more..

Ive decided to go for the change and strip out the /product-category/ to leave space for the keyword that we are ranking for.. Ive added support in our design for textbased category description and that should work i guess.

As long as i do a 301 redirect from the old http://domain/product-category/Key1 to http://domain/key1 it will be fine right?

Thanks!

/ Jonas