How Submit to different Countries
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Hey There,
One of My client Needs To rank his site in multiple Location , like He is in Australia But wants To Promote his Site in Canada, india, USA,So What are the things i can do For Rank in Others Country.
Please any Expert Help.
Thanx
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Hi there
There are quite a few things you can do. I would take a look at these resources below:
- International SEO (Moz)
- The International SEO Checklist (Moz)
- Use hreflang for language and regional URLs (Google)
You could also look into any certifications, partnerships, and contributor opportunities for your friend to take advantage of in these locations, as that will help build audience awareness in those locations. I would also take a look at social advertising and paid search - there is a lot of behavioral and demographic targeting capabilities in those areas and depending on the content your friend is developing, can be very helpful in building an audience.
Hope this helps! Good luck!
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Depending on the business strategy, you may think to to create specific versions of the site targeting those countries.
This solution, though, apart needing a more sophisticated use of international SEO techniques like the Hreflang mark up, also will need a stronger investment in term of single site's promotion (link building, digital PR, localized content marketing...).
A better solution in the short term can be to use only one "English Global Site", which targets all those countries at once, but trying to earn trust, relevance and visibility also in the "foreign" markets thanks to campaigns targeting also sites/influencers in those countries.
Once you start having a meaningful set of data, so to understand how your site is responding in the several countries you are targeting, and if you see that - for instance - Australia is offering good traffic and conversion metrics, then you can start thinking in creating a specific Australian version of your site.