How I can improve my website On page and Off page

[zoe.wilson17]

My Website is guitarcontrol.com, I have very strong competition in market.

Please advice me the list of improvements on my websites. In regarding ON page, Linkbuiding and Social media. What I can do to improve my website ranking?

[MattAntonino]

This is a very generic question not really suited to the Q&A forum. We can help with specific questions and certainly if someone is feeling extremely generous or has a lot of time on their hands they can help but this is too broad for the forum in general.

You should probably start with the Beginner's Guide to SEO and let us know specifically how we can help. Also, depending on your current knowledge you may want to find someone to hire who can give you a jumpstart toward your marketing goals while you catch up on the basics.

I don't want to spend a lot of time on a generic question but just as a starting point, your homepage title is super spammy and needs to be changed.  It also looks like you've purchased links in the past or had an SEO company who treated your site very badly.

Good luck!

[Chris_Hickman]

As Matt mentioned above, this is very vague and would require a good amount of research. There are many tools and blogs available that help new and old sites begin the process of optimizing a website. I can give some advice on what I would do to get the initial setup going.

• Site audit - Run a site audit and find where issues may be. This means search for broken links, broken images, missing tags, duplicate content, etc. To begin ranking a site it's important to make sure the site is running on search engine's requirements.
• Review your link profile - Do you have spammy links to the site? Is the competition blowing you out of the water when it comes to links? Given your niche, there's going to be lots of competition, chances are you are far behind in the link area.
• Blog - In many cases this is a given, however, many people don't understand the importance of this step. Add new, compelling content people will want to link to. Research long tail terms people may be using to find products. This will give you a better chance of ranking rather than generic terms like 'guitar' which will have incredibly high competition levels.
• Syndicate your content - You've posted a blog, now what? Get it in front of people! Share it on social media and social bookmarking sites.
• Back link - I don't need to go over the importance of this step. Just remember, quality over quantity.

I hope this will help you get started, there's lots to do, but stay vigilant.

-Nick