Spam score is 7/17

[Plant-Powered]

My site has a spam score of 7/17 and I'm not really sure how this happened - I think maybe when I changed my domain from Wordpress to Bluehost? It's very hard to get my site to rank in Google and I'm getting very few hits through search engines, wondering if the spam score is why? How do I fix this? The flags are:

Low MozTrust or MozRank Score
The site link profile is not trustworthy.

✓

Large Site with Few Links
We found very few sites linking to this site, considering its size.

✓

Site Link Diversity is Low
The diversity of link sources to this subdomain is low.

✓

Ratio of Followed to Nofollowed Subdomains
The ratio of followed to nofollowed subdomains linking to this subdomain is outside the normal range of others in our index.

✓

Ratio of Followed to Nofollowed Domains
The ratio of followed to nofollowed domains linking to this subdomain is outside the normal range of others in our index.

✓

Small Proportion of Branded Links
Links to this subdomain have low amounts of branded anchor text.

Low Number of Pages Found
Crawl only gets a valid response to a small number of pages.

What will this be doing to my site and how do I make this better?

Thanks!

[Guest]

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[Cyrus-Shepard]

Hi Amelia,

Great question. It doesn't mean your site is spammy, it simply sounds like your link profile likely looks like a lot of sites we see that do happen to be spammy.

My guess is that in order to rank better, you may want to work on increasing your visibility by attracting more external links to your site. Does that sound reasonable? (Additionally, this would eliminate most of the spam flags)

It's a big task, but a few resources that may help:

• https://moz.com/blog/category/link-building
• https://moz.com/beginners-guide-to-link-building
• http://pointblankseo.com/link-building-strategies

Hope that helps!

[Plant-Powered]

Hi Cyrus,

That's really useful, thanks! I'm prepared to put in the time so I'll work on the external link building. I'm going through all my old posts at the moment and redoing and SEOing them. It's such a massive task! Hopefully it pays off in the end.

It's reassuring to know Google's not going to block me. I was kind of worried.

Cheers!