Is our Third Party Subdomain hurting our SERPs?

[wakadaca]

Hello!

Our Moz report under the root domain godelta.com displays 696 high priority issues that we cannot control that are all caused by a third party subdomain. promotionalproducts.godelta.com

We don’t have any control of the SEO on the third party website. Our blog posts link to the third party subdomain from our blog subdomain. blog.godelta.com

Is the third party subdomain affecting our SERP and should we replace the subdomain with its own domain name?

Hopefully we can clear this up and end the debate with our internal team and our HubSpot account manager.

David

[aarongray]

Hi David,

Can I ask why you have third party subdomain?

I always believe having everything clean is the best way to go. So try moving everything under a one domain that you control. This way you can get the best out outcomes when it comes to SERP. I know for us we always stay away from Subdomains and use Sub-folders for blogs and so on.

Here is a good link from Moz which talks about best practice.

https://moz.com/learn/seo/domain

Hope this helps.

[wakadaca]

Aaaron,

The subdomain promotionalproducts.godelta.com is a third party shopping cart website for our promotional products business that requires its own domain or a subdomain.

When we began using HubSpot we created a subdomain for our blog as it is hosted on the HubSpot COS and our website is Wordpress. We are in the process of developing our website on the HubSpot COS.

The question I am looking for an answer is the third party subdomain hurting our SERP based on the MOZ report that shows 696 high priority issues?

[richdan]

Hi David

Probably not the answer you want but... it could be.

It's almost impossible to say for sure without doing a full audit of the site to see exactly what the issues are with the subdomain.

Danny

[aarongray]

Hi David,

Yes it could be impacting your SERP but without seeing what the issues are it's very hard to give full input.

If your building a new site on hubspot maybe it be a good idea to move everything onto the main domain.

It's better to control everything which is linked to your domain.

[wakadaca]

Thank you for the answer. We have moved forward removing the sub domain and will keep you posted on our SERP progress

Thanks