301 redirects cross domains

[WCR]

Hi Moz Community.

We have a client that has Website A and Website B. Website A is going to be replaced by Website C, a new website and brand.

Some products sold on Website A are going to be split out to Website B & C. i.e. Say Website A sells eight products - then four will go to Website B and four to Website C.

OUR QUESTION

Technically we know we can 301 redirect the Website A products to the relevant Website B & Website C products.

1. Given this convoluted structure, will there be any negative ramifications for SEO? and;

2. Which website would you redirect the homepage to, B or C?

[Martijn_Scheijbeler]

Hi Charles,

1. Not really, if you make sure that all the pages from site A make their way to either B or C then it won't have a very negative impact on traffic.
2. The most relevant one and the one that's most important. According to the fact that you have more products on B I'd go with that one.