Structured Data

[Palmbourne]

On our panel for Google webmaster tools we had a problem where there was an error when we did some testing of our products. Missing prices seemed to be the problem. This has now been fixed but on checking when testing it returns the prices in US Dollars. We are a UK company with a number of currency options. Should we be worried about this or should the system return the prices in UK Pounds as this is our main currency?

Thank you in advance.

[PatrickDelehanty]

Hi there

Take a look at the priceCurrency markup via Schema. You can find out more here from Google.

Let me know if this helps - otherwise, could you share an example of the code? Thanks so much!

[Palmbourne]

Patrick

Thank you for your response. I have come to another conclusion which I did not think of when I posted my question. My website is set up so that if anyone from the USA visits it the prices are shown in U.S. Dollars automatically. I would imagine that when Google scans my site they do this from the USA so it would automatically show dollars as the currency. I am not sure if in the long term this is a good thing but we do get a lot of orders from the USA.

[gazzerman1]

This is correct, Googlebot crawls from the US and will see your site in dollars if your code is serving up currency based on the users location.

In an ideal world you would want to use hreflang for this, you could setup a co.uk for the UK and the .com for the USA. Point the domains to the same directory with some clever code by detecting the TLD and swap out a few basics like currency. (you could also use sub directories or sub domains)

I run a company with the headquarters in the UK with large sales in the US and across the world. I would also consider a US phone number to boost sales and really give the customer more confidence in your company.

A $ currency symbol is a good indication to Google what your target audience is but at the same time your site does have a UK address at the bottom and your contact us page has a UK map etc... So I would not be surprised if Google can figure this out as its been a common issue for a long time and an unknown issue for may website owners.

If you feel that your UK rankings are being affected by this then you do have those options above.

FYI, DO NOT change your code to show £'s just for Googlebot, this can be a sure way to get a penalty.

Have a good read of the MOZ hreflang guide below, they mention Currency and other useful aspects of a site like yours.

https://moz.com/learn/seo/hreflang-tag

[Palmbourne]

Gary

Thank you for your response. I have asked my web developers if they can point the domains to the same directory. I used to rent a virtual office in the USA but our main supplier took humbridge to this and ordered us to remove the address and telephone number from our website.

John