Copy/pasting the article from another website and referencing correctly not to get penalized

[IsaCleanse]

Hi all

I am looking at copy/pasting an article from another website which is very relevant to my business, is there a standard practise/best practise for SEO to do this and ensure Google doesn't think i am plagerizing content etc.. Link to source down the bottom? Using Quotations... making a page noindex or no follow etc?

[EGOL]

is there a standard practise/best practise for SEO to do this and ensure Google doesn't think i am plagerizing content etc

The best practice is to contact the author of the content and obtain permission.  That is the legal way to do it.  Otherwise you are committing copyright infringement which can land you in court.   If the owner files a DMCA with google (millions of pages get a DMCA each month) your page will be removed from the SERPs.  If you get a few DMCAs filed against you, it is possible that your whole site will be removed from the SERPs.

If you start republishing a lot of articles, even with permission, without setting them to noindex, then google will see your site as a duplicate content site and will either filter your site from the SERPs or hit you with a Panda problem.

Even better practice is to write unique content for your website.  Then nobody is going to take you to court, nobody will file DMCA, google will not filter you, and google will not Panda you.  If you can do that repeatedly with excellent content that visitors love then you will be in a position to make buckets of money.

[IsaCleanse]

Thanks for that, I've done my own summary of the article and how it relates to my business.

Just to be more specific so I know for future reference, the article is from an Australian Government body and a non profit organization who's goal is for this to be seen by as many people as possible, is this possibly the exception to the rule of contacting for permission?

Link to article:
http://www.nutritionaustralia.org/national/news/2015/05/new-look-healthy-eating-pyramid-help-tackle-nutrition-confusion

[LesleyPaone]

What is your opinion of doing everything you said but, skipping the no-index and pointing the canonical at the original publishers site?

[EGOL]

If the article is public domain then there is no legal problem with republishing it verbatim with attribution.

If you have written a unique summary of substantive length of a public domain article then there is no need to noindex, worry about duplicate content, or a potential Panda problem.  That is best practice for reuse of public domain.

[EGOL]

rel=canonical is a good alternative to noindex.  Both will prevent the article on your site from going into the index of Google or other search engines who honor rel=canonical.  From what I have seen, noindex works quicker.

The advantage of rel=canonical is that much of the link value of the article with the rel=canonical will be transferred to the specified source article.   I have used it on content that I own and have published on two domains.  The copy that receives the benefit of rel=canonical ranks better than expected.