Anything Good or Bad about Google Trusted Stores ?

[EGOL]

We are looking to implement Google Trusted Stores.  We don't use PPC but we think that the badge on our website will be helpful for us and our customers.

Do you have any experience, positive or negative, with Google Trusted Stores as either a merchant or a customer?  I am looking for moz member experience before we make a commitment.

There have been some previous Q&A threads about Trusted Stores and a number of good articles on the web, including this one at SearchEngineLand. and this one at eConsultancy

Thanks for anything that you care to share.

[SwimsuitsDirect.com]

We're working on setting up our site as a trusted store. It makes sense that it would be a sign of trust for Google.

[EGOL]

Thanks  for sharing.

[Chris661]

Hi EGOL,

Wondering what you decided on this as we are also looking at it?

Doesn't seem to have a downside other than the setup and some additional tracking data sent to Google.

Best,

[EGOL]

Hello Chris,

We did not go with Google Trusted Stores.  I thought that it would be very difficult to get a lot of reviews.

Instead we went with ShopperApproved and are happy with the results.  We are getting our star ratings in the organic SERPs and the SA staff are very helpful.

[Chris661]

Thanks EGOL, I'll take a look.

One of the articles I read said the Trusted Store reviews were only related to service, not actual products which is also very limited.

Mainly I was thinking the badge would be a plus for consumer confidence.

Thanks again!