Using the same picture, but 2 differents pages and Alt descriptions

[johncurlee]

Hi Moz experts,

I have a quick technical question for you. If we would like to use the same picture on the website, but using differ Alt description and also, be sure to customize it to make sure, it will not look like the other. This strategy is for saving cost on new picture. Do you think google will see this as iidentical content ? Thank you for your hands up on this question.

[PatrickDelehanty]

Hi there

Google will notice that the picture has the same file name and different alt text. But if you are doing it in the one instance, you shouldn't have much of an issue. Just make sure not to make this a repeated practice. Ideally, you would have two different pictures with different alt texts. Hope this helps! Let me know if you have any other questions or comments. Good luck!

[DirkC]

Hi,

Most of the sites reuse stock photo's on different pages - as long as you make sure that the rest of the content on the pages is unique & interesting this shouldn't be a problem. Just don't use the same image over & over again, as it's looks pretty bad & is degrading the user experience.

Dirk