How to marketing an adult site?

[MartinePeters]

Hi, guys and girls. Where can i market an adult website without being on those spammy websites where i may get a google penalty.

I have no idea where to start, but i want a good marketing campaign for this website where i sell silicone sex dolls.

www.reallovesexdolls.com

[PatrickDelehanty]

Hi Martine

You have to be careful here.

You could possibly take the approach of focusing on therapists or groups that revolve around helping those with sexual issues or dilemmas. From that route, you are eliminating spam, you are targeting groups that something like this could potentially help, you are getting testimonials about how you are helping people, and you are also relationship building with doctors or therapists that could recommend this product.

But overall, focus on building legitimacy and the benefits of these products when marketing and reaching out. Things like this could scare people off, but if you showcase it in a positive light with a well thought out strategy, it could make all of the difference.

For me, that would be the safest route, but I have never marketed sex products. Just an angle you could probably take with this. Hope this helps you!

[MattAntonino]

I got back to your message about adult SEO & marketing adult products before but never heard back from you. SEO is possible in this space and works fairly well. You should also be focused on growing a couple email lists from content-rich sites. Remarketing from people who see your web of properties during their searches works very similarly to other industries.

As far as link building, you're going to want to hire someone with experience in adult SEO. People who haven't done it are basically just starting from scratch. If you haven't ranked an adult product it can be VERY difficult.

Your target market is also pretty easy to pinpoint for paid ads (avoid social media) and you should be able to see results for your campaign.

(Just a sidenote: I get a LOT of inquiries from this answer. If you need adult SEO help please use this site.)

[MartinePeters]

Thanks for your contribution. It all seems to difficult and i will have to hire someone.

[LinkWheelOldSchool]

You can do some of the stuff yourself:

1. social media and forum marketing - you can target groups of people based on the country / area you're selling to.

2. paid advertising - there are several ad networks (similar to adwords if you're familiar with that) that allow adult advertising (exoclick) and there are networks created for adult advertising only (juicyads) - they allow country targeting so you should be able to do everything yourself

Regarding adult SEO - this is really expensive if you want it done properly and I would recommend starting out with some paid advertising / social media first.

[MartinePeters]

Do you know by any chance a reliable company that is willing to do this expensive SEO? Righ now I'm just putting the word silicone sex doll everywhere and i think that is fine for now. I also do spend quite some money on Adwords and even have a company doing my adwords. I also have a company writing my content on my website. The only thing I do myself is processing orders and hang out on forums. Thanks for the words exoclick and juicyads. I will look into that too.

I went to some autism forums to talk about the dolls. I call them companion dolls there. But it doesn't really stick to be honest. Also the social media is a good idea. But it's going to be youtube and not so much FB. On FB people want to like my page, but they don't do it, because then everyone else will also see they like a sex doll page right. My youtube video however got a LOT of views meaning one of my video got over 20000 views in 1 week.

[MartinePeters]

I hope this content writer is finished soon, because now some pages still have duplicate content.

[MattAntonino]

Martine,

I have PM'd you so please let me know if you get it.  We're happy to discuss your SEO and what you'd need going forward. Rick is correct that it's not the cheapest niche we ever do but we have some good plans and do adult product SEO regularly.

Happy to discuss - PM me or send an email if you want more info.