Clicks versus Conversions

[casper434]

Have had a significant amount of success getting clicks to my site through a number of online marketing methods. Still falling a bit short on conversions. Any thoughts on the types of things that are successful to get people to contact you?

[Bryan_Loconto]

Hi Brett,

Had the same issue and then we started using A/B testing to maximize performance, we've already increased conversions by 500%..

You can use: www.visualwebsiteoptimizer.com to do A/B testing.

Hope this helps.

[casper434]

great suggestion. was not aware of this resource. thanks

[Bryan_Loconto]

My pleasure, I was extremely happy when I saw our conversion rate increase by 500% and im sure you will feel the same Glad I can help...

[eyepaq]

If you use Google Analytics there the Experiment area within the Content Tab.

It's easy to setup - only takes a few minutes - it's also free

But in order to use A/B testing (split tests) you need to know what you want to test.

Some good resources can be found with some case studies that can give you a direction on conversion rate experts blog - http://www.conversion-rate-experts.com/

There are however a lot of resources out there to give you a direction before you start split testing.

Hope it helps.