SEO for Career sites and sup-pages

[rflores]

For main job categories:

We manage several career pages for several clients but the competition for the main keywords (even several long tail) is from big names like Indeed and similar job boards?
What would you recommend?

For job posts:

Since the job posts that our clients post are short lived (80% live less than a month) would it still be incorrect to purchase backlinks? or is it always a big no

Thanks for your help. And if a similar question has been asked I would appreciate if you could point me to it. I could not find one.

[Couponshop]

I know this plight. It's taken me years to get amongst those boards, the trick is university career links pages. They are not that easy to come by but their weight really is a great foundation for most niche industries.

Even then, you'll not be able to push Indeed aside. Google's update to slim down similar pages in the SERPS did almost nothing to that site and often I'm looking at 2 or 3 on the first page.

Godspeed.

[ColeLusby]

Hello,

I wouldn't ever pay for links quite frankly. Search engines will continue to get more advanced and understand the world wide web better as time goes on.

I would dive deep into creativity and pursue possibly some of the following backlink options:

• reach out to universities to publish links on their websites for graduates (both undergrad and grad websites - that's possibly two links for .edu)
• I would possibly have a similar job posting on Craigslist (another valuable link) - beware of duplicate content
• Create content focused on local people getting local jobs and reach out to your local chamber of commerce or local government to see if you can garner some "attention" to these jobs. Possibly some .gov / valuable links here.
• Your content should be focused on helping people find jobs
• Your outreach should probably take most of your SEO time spent.
• Track those links! Therefore, validating your efforts.

I hope this helps.

Cole

[rflores]

Thank you for your answer. We have contacted a ocuple of university career pages but the bureaucracy is incredible.

Thanks again

[rflores]

Thanks for your answer. Very helpful.

[ColeLusby]

Another note: if the jobs are being fulfilled within a month, you're doing your part well I would imagine.

[rflores]

Well they are not being closed because they are being fullfilled but becasue that is the period the client sets to receive CVs.

They want more CVs but for that they need more SEO visibility and I thought black hat could work for a short lived link.