SEO Effect of Outbound Links
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Greetings MOZ community:
What is best practices when it comes to creating outbound links to other websites? Will adding such links improve the MOZ domain authority of my site? How many outbound links should be added to each page?
For example I run a commercial real estate web site in New York. About 20 pages are written about neighborhoods. If several outbound links are added to each neighborhood page, and these links point to pages that provide further information about that neighborhood, will my neighborhood pages where the links originates from see improved ranking (or ranking potential)?
Are these outbound links a critical SEO factor?
Thanks everyone!!
Alan -
Hello Kingalan,
https://www.hochmanconsultants.com/articles/link-miser.shtml good read
Matt Cutts Speaks on page rank sculpting and outbound links
Important snippet from Matt Cutts's blog: "A: I wouldn’t recommend closing comments in an attempt to “hoard” your PageRank. In the same way that Google trusts sites less when they link to spammy sites or bad neighborhoods, parts of our system encourage links to good sites."A good take away, he is point blank saying good links make you look good.
Hope this helps you,
Don
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I agree with Don. Google ultimately wants to see that not only are you an authority in your field, you go out of your way to give your visitor as much information as you can by means of linking to further resources. Although personally I would avoid just dumping in Wikipedia links as they can be viewed as thinly veiled lazy links.