Is it possible for a website with only 20 pages to be ranked in top?
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Hi,
I want to ask is it possible for a website with about 20 pages to be ranked well in Google for keywords with middle concurency? Most of the web sites in the top for such keywords are with much content and many pages.
This is the web site:
And that's are the comeptitors:
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All things being equal, one website has 20 pages of content around a topic and another has thousands of pages of unique content, which is likely more of a resource for the searcher? The larger website.
That being said, Google looks at 100+ ranking factors so if you have hundreds of authoritative c-blocks linking to a landing page on a small site it could rank well for the keyword you're focused on.
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Sure, it's possible. Site size is generally not a ranking factor. Not directly, at least. As Jim points out, the larger site may be more useful to the user, which would attract more backlinks, etc.
Bottom line: Focus on making your site the best. If that means adding more great content and making it bigger, great. If you can make it great without adding more pages, that's fine, too.